Skip to main content

Posts

Showing posts from May, 2019

What are the digital marketing trends for 2019?

Social media, streaming content, and the ease of creating/consuming digital content have made the internet the place to be. So the question is if you want to market to your audience online, how should you do it? Take a look at 5 digital marketing trends for 2019. (AR) Augmented Reality in Retail: Augmented reality in retail has huge potential to boost sales, while more than 50% of smartphone owners use them when shopping. Moreover, 33% of them are already using AR benefits in stores. Retail and Digital Marketing Strategy utilizing these emerging technologies in their mobile application. Their application presently accompanies an Artificial Intelligence feature called Virtual Artist, which utilizes facial recognition technology to enable users to virtually try on cosmetics products. 2. Chatbots : Chatbots have witnessed some really advanced functionalities in the recent past or so. It is perhaps the progress in the field of AI that has made bots extend beyond...